LIFEPLUS will provide richness and special moments in customer’s lives,
bringing them new enjoyment and excitement through sports
and other lifestyle activities.

Through our sponsorship of the LPGA International Crown and the San
Francisco Giants, as well as our partnership with PGA Tour professional
golfer Tom Kim, we will provide a variety of benefits and experiences to
our sports-loving customers and strengthen our position
as a global brand. We will support Tom Kim's growth and be a partner
in his successful career.

History

Joo-Hyung “Tom” Kim is a young professional golfer representing South Korea who has made a name for himself on the world stage with his exceptional skills and diverse career. Since turning professional at the age of 16, he has risen quickly through the ranks, excelling in several international competitions.

He is a highly touted prospect who won two PGA Tour events at the age of 20, 26 years after Tiger Woods, breaking the record of 20 years and 9 months set by Tiger Woods by six months.

He won his first PGA Tour title at the 2022 PGA Tour Wyndham Championship and went on to become only the second South Korean player in history to win back-to-back PGA Tour Shriners Children's Open titles in 2023 and 2022.

He has made a name for himself in the world of golf with his incredible talent and achievements, and has been praised by many fans and experts alike. His challenges and passion will leave a huge footprint in the history of golf for years to come.